FINANCE

Markup pricing calculator

Set a price from cost and a markup percentage.

01 / INPUTS

Your numbers

02 / YOUR RESULT
$70.00
Selling price

Profit before other costs: $20.00

Default inputs are examples. Change them to match your situation.

How to use this calculator

Set a price from cost and a markup percentage. Enter unit cost ($), markup (%). The result updates when you change an input. To compare two sets of inputs, save scenario A, then enter the second set; the result panel shows the difference.

Formula and limits

Price = cost × (1 + markup ÷ 100). Markup is a percentage of cost, not the selling price.

Worked example

The following example uses the calculator’s starting values. It is an illustration of the method, not a recommended target.

InputExample value
Unit cost ($)50
Markup (%)40

Selling price: $70.00
Profit before other costs: $20.00

Interpreting your result

Treat the output as a planning estimate. Enter your own current rates and costs; defaults are examples, not current offers. Taxes, fees, variable rates, and lender conventions may change the actual outcome.

Comparing alternatives

Save the first result as scenario A, then change one input. The comparison shows the numeric difference; it does not label either result as better. Choose inputs that describe realistic alternatives. Values shown on screen are rounded, so calculations from rounded intermediate results may differ slightly.

Background reading

Investor.gov financial tools. This is a subject reference, not an endorsement or independent review of Calcaven.

Implementation updated September 25, 2026 · How we check calculations